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WNBA
LAUNCH OF NEW BRANDING
VIDEO | SOCIAL | SPORTS
The WNBA was trying to grow interest in the sport and reach new audiences with a new brand campaign. We worked to shift perceptions of the WNBA by creating content showcasing the athletes in a whole new way.
From broadcast commercials to social and short form video, we introduced the athletes and new branding in a relatable and impactful way.
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